Research

The right data, the right way…right now.

Three things are always true about good data. It’s accurate. It’s accessible. And it’s timely.

Whether you are seeking an experienced field partner for a small, uncomplicated survey, or a large and complicated custom study, we are ready to put our in-depth data collection experience with telephone and online interviewing to work for you.

Avoid the hassles associated with self-administered studies. Aspen’s dedication to quality at all levels offers real advantages for you to help ensure the success of your project. We will work with you to assure that scripting, list procurement, and reporting on you job are handled in the most efficient, exact, and cost-effective manner. Why settle for just a project manager when Aspen assigns an entire project team? You get more ideas, better communication and broader expertise. And if there is ever a problem, we can tap all that brainpower to solve it… fast.

Serving our clients in support of both quantitative and qualitative research studies with data collection over the phone, web, or both (also known as multi-modal interviewing), Aspen offers research services including, but not limited to:

Qualitative Services

  • List procurement
  • Phone and/or online focus group recruitment
  • Reminder calls
  • Incentive fulfillment
  • Facility procurement
  • Moderation
  • Report writing

Quantitative Services

  • Advertising effectiveness studies
  • Positioning/benefit testing
  • New product surveys
  • Customer service tracking
  • Usage and awareness surveys
  • Editorial research
  • Open-end coding
  • Cross-tabulation